google, mobile

Mise en avant des sites compatibles avec les appareils récents dans les résultats de recherche @Google #mobile

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À partir d’aujourd’hui, lorsque nos algorithmes détecteront des pages potentiellement incompatibles avec leur appareil, nous l’indiquerons aux internautes francophones (cette fonction est déjà activée pour les résultats en anglais depuis quelques mois). Par exemple, les appareils iOS ou Android 4.1 et versions ultérieures n’étant pas compatibles avec Adobe Flash, une page dont la majorité du contenu utiliserait cette technologie pourrait être signalée comme suit dans les pages de résultats :

viaBlog Officiel de Google pour les webmasters: Mise en avant des sites compatibles avec les appareils récents dans les résultats de recherche Google.

campagne de publicité, cinéma, digital, innovation, mobile, transformation

Les régies pub US de #cinémas s’associent avec @Shazam et @SoundHound pour des #publicités #mobile (encore faut il capter dans la salle …)

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Shazam and SoundHound, smartphone apps rooted in music discovery, inked deals this spring with cinema ad networks National CineMedia and Screenvision, respectively, that allow movie advertisers to tie audio-recognition features into preshow promotions on consumers’ devices.

via Cinemas Are Teaming Up With Shazam for a Blockbuster Mobile Ad Experience | Adweek.

design, digital, futur, google, innovation, mobile, révolution, transformation

Interview et explications du #materialdesign @google @android par @MatiasDuarte himself

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Two years ago, as Google first showed off Android Jelly Bean, we sat down with then-Director of Android User Experience Matias Duarte to discuss where the operating system was heading. Fast forward this week’s Google I/O, where Duarte—now Google’s Vice President of Design—introduced Material Design. We had the chance, once again, to ask him about Android’s latest design gambit, and what it means for Google’s future.

via Google’s Design Mastermind Explains the Future of Android.

digital, entreprise, facebook, futur, innovation, social media, stratégie, transformation

Très bonne #analyse sur la #stratégie #mobile de @Facebook et les 10 prochaines années

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As the Facebook CEO makes the rounds at f8, the company’s daylong developer conference, it is clear that he is among his people. Fifteen hundred hackers have amassed, the first time Zuck has called this flock together in two and a half years. They’re here to attend engineering sessions about how to build, grow, and monetize their apps; to munch on plastic-wrapped sandwiches trucked up from Facebook’s Menlo Park headquarters; and to try to catch a glimpse of Zuck casually hanging out by the Oculus Rift demo, a sight even more surreal for them than the virtual-reality experience itself. Despite the stuffy heat–the 125,000-square-foot space doesn’t have air-conditioning, so Facebook had to import its own ventilation ducts, which hum along the wooden ceilings–Zuck looks cool and relaxed in his T-shirt and jeans. He walks tall, chest out firmly, and with each quick hello he leaves a trail of starstruck smiles and excited whispers in his wake, as if Harry Styles were strolling through a suburban shopping mall. As one beaming attendee says after shaking hands with the CEO, « He seems pretty f­ucking confident! »

via Facebook’s Plan To Own Your Phone | Fast Company | Business + Innovation.