Bien entendu, le cas de PewDiePie est particulier. Le SuĂ©dois est en effet le YouTuber ayant le plus grand nombre d’abonnĂ©s au monde (toutes catĂ©gories confondues). Tous ses confrĂšres n’ont donc pas sa visibilitĂ©.
via PewDiePie relance les ventes d’un jeu 4 ans aprĂšs sa sortie. – PewDiePie Made Skate 3 So Popular EA Started Reprinting the Game
« Newcastle recognized it needed more ‘engaging social content’ to keep all of its new followers interested, but this lazy branded content wasn’t going to make itself, » the brand tells AdFreak. « Newcastle definitely is not the first brand to ask fans to post photos on social media to ‘build a stronger community’ and whatnot, but Newcastle definitely is the best at turning those photos into into obvious, exaggerated, poorly executed ads. »
via Newcastle Asks for Fan Photos, Which It Promises to Photoshop Poorly Into Terrible Ads | Adweek.
If you’ve ever wondered why Burger King, McDonald’s and KFC consistently « bring back » shelved menu items (respectively, Chicken Fries, McRib/Shamrock Shake, the Double Down « sandwich ») for a limited time, the key reason is simple: Quick-serve restaurants (QSRs) need to give Joe Consumerâwho tires of the same old menu items all the timeâa buzzy/fun reason to start patronizing their locations again.
via Burger King Is Getting 380 Tweets Every Minute for Chicken Fries | Adweek.
Smiling at the camera in a small studio in Dallas, the 15-year-old urged the viewers to tweet « #ShawnToNumber1, » and within 37 minutes of making the EP available on iTunes, his music catapulted to the top spot on the iTunes Top Albums chart. Meanwhile, the hashtag became Twitter’s top trending topic as his army of 1.5 million followers rallied in support.
via Vine Star Shawn Mendes Reached No. 1 on iTunes in Just 37 Minutes. &
The Rapid Rise of Digital Music
Plus largement Lickshot (partenaire historique de JoeyStarr), redĂ©finit les lignes du marketing musical, pour crĂ©er un ovni, en sâassociant avec la plateforme la plus populaire du X Français. Cette vidĂ©o teasing rĂ©alisĂ©e par le duo de crĂ©atifs Max et son collĂšgue Kevin, annonce la sortie prochaine du titre « Dans mon secteur » ainsi que son clip et pose la premiĂšre pierre du retour de lâex-NTM sur le devant de la scĂšne.